Love Malta

Privacy policy

This is the Privacy Policy (“Privacy Policy”) of Love Marketing Services Limited (C 105262) as the operator of “Love Malta” (hereinafter “LMS” or “we” or “us” or “our”).

Your (hereinafter “Your” or “You” or “User/s”) privacy is important. This Privacy Policy explains your rights as User of the LMS service in accordance with our T&Cs [accessible here – link]. LMS is the controller of your personal data. This Privacy Policy may be modified from time to time and any changes will be updated on this page. It is your responsibility to review this privacy policy on a regular basis and to stay informed about any changes to it. If changes are significant, LMS shall provide you with a more prominent notice such as through e-mail notification.

By using the LMS service you confirm your agreement to the terms set forth in this Privacy Policy and the T&Cs. This Privacy Policy applies limitedly to our online activities and is valid for visitors to the Website in relation to information or data shared or collected in the Website. This privacy policy does not apply to information collected offline or via channels other than the Website.

LMS uses cookies on our portals to remember your log-in details. Furthermore, we utilise third party cookies to understand user behaviour and third-party services for e-mail correspondence. All information collected is aggregated and anonymous and will be used only to improve the efficiency of the LMS portals and service medium. Cookies do not store individual or personal information and cannot track your browsing activity. Please access our Cookie Policy here:

Any information you are requested to provide and the reasons why it is being requested from you, shall be explained to you at the point when your personal information is requested from you. LMS limits its request for information to information that enables us to register you as a User and to provide and maintain our Service in compliance with legal requirements. This may include your personal identification details and contact details, but shall not include data regarding past criminal convictions or special categories of personal data including the processing of sensitive personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, and the processing of genetic data, biometric data for the purpose of uniquely identifying a natural persona, data concerning health or data concerning your personal sex life or sexual orientation.

If you purchase any Service from LMS, you may be required to submit a valid payment method and associated billing information. LMS does not process its payments but utilizes third party payment processors. Third party payment processors will receive and process your payment information and you may be requested to provide additional information by our payment processors. LMS may receive and store certain billing information associated with transactions on the Website.

When you contact LMS directly, we may receive additional information about you such as your name, e-mail address, contact number, message content or content of attachments you may send to us as well as any other information you may choose to provide.

When you register for a Service with LMS, we may ask you for your contact information including, but not limited to, your name, residential address and contact e-mail.

It is your duty to ensure that all data provided by you is accurate and up-to-date. Please contact LMS if there are any changes to the data you have provided at [email protected]

LMS may utilize the information collected in various ways including the provision, operation, and maintenance of the LMS portal and service mediums (ii) understanding user behaviour in order to improve, optimize, or personalize the LMS service (iii) to develop or promote the services offered by LMS or the functionality thereof (iv) to communicate with you either directly or through partners of LMS (v) to detect and prevent fraud.

LMS shall not sell or otherwise reveal your personal information to third parties without your consent, other than as specified in this privacy policy, unless LMS is legally obliged to so by a court order or for the purposes of prevention of any crime. LMS may disclose your information to protect its legal rights including but not limited to situations where the information relates to actual or threatened harmful actions, or when such disclosure is deemed necessary in order to ensure compliance with the law, governmental orders, orders from regulatory bodies, court orders or to protect the rights of the users of the Website.

LMS may disclose information if it is evaluating or involved in bankruptcy proceedings, a merger, acquisition reorganization of its corporate structure, sale, transfer or change in control and ownership of LMS and/or its assets.

LMS retains personal information until we determine it is no longer necessary for the processing purposes for which we requested it. This may include retention for a reasonable time following your cancellation of the Service but in no case shall LMSretain the information for a period exceeding one (1) year following cancellation of your use of the LMS service.

In the event that the LMS portal and service mediums include links to third party websites, LMS shall not be responsible, and makes no representation or warranty as to the effectiveness of the privacy practices of third-party websites. Your use of third-party websites is exclusively at your sole risk. LMS recommends that you read the privacy policy of third-parties website you visit.

As a user, you are entitled to the following rights:

  • Right of access and to request copies of all your personal data held by LMS
  • Right to request rectification of any data in the event that your personal information is inaccurate or to complete any information which you deem to be incomplete
  • Right to request that LMS erases your personal data
  • Right to restrict processing of your personal data under certain conditions
  • Right to object to LMS processing your personal data
  • Right to data portability, i.e. the right to request that your personal data as collected by LMS is transferred to you or to another entity

Should you have any queries regarding your personal information or this privacy policy, you may contact us at [email protected]